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Advertising and Promotion with Powerweb:
by Michael A. Belch An Integrated Marketing Communications Perspective, 7/e, is the number one text in the Advertising market.
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Content Networking in the Mobile Internet
Packed with useful references, this comprehensive guide is a must-read that will appeal to professionals as well as graduate students in the field of wireless and mobile communications.
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Electronic Mail & Message Handling
This book covers the rapidly expanding field that combines the old technologies of telex, telegram, and analog facsimile with the new systems of Teletex, digital facsimile, and computer-based messaging.
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Information Systems Project Management:
How to Deliver Function and Value in Information Technology Projects
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Internet Messaging:
From the Desktop to the Enterprise, covering nearly every major email issue that an IS professional may encounter, in practical terms and with lots of references.
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